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             FOLSOM, Calif. (February 15, 2001)  Small Bussinesses struggling 
              with the hassles of managing their HR records and information have 
              a new, affordable option available to them through retailers nationwide. 
              Simpata, the award-winning 100 percent Internet Human Resources 
              and Benefits solution, today unveiled "Simply HR"  
              the industry's first HR Web-based packaged retail product designed 
              exclusively for small businesses. 
            Developed to be as easy-to-use as common spreadsheets, but as powerful 
              and scalable as costly enterprise alternatives, the Simpata-powered 
              solution hits retail shelves this month. 
            Simply HR features a new software-to-ASP bridge  
              giving the small business owner the power and protection of Internet-based 
              data storage, but in a familiar software set up that can be purchased 
              at more than 2,000 locations nationwide, including retailers such 
              as Staples, Office Depot, CompUSA, MicroCenter, and Frys Electronics. 
            Through Simply HR  the easiest way to manage Human Resources 
              online  small businesses benefit from: 
            
              - 
                  One central place for a companys HR information: Simply 
                  HR makes it simple
 
                  to consolidate all of the paper and electronic files spread 
                  everywhere into a single, centralized database; easy to store 
                  everything from contact information, W4 elections, direct deposit 
                  information, salary (including a history of changes), history 
                  of education, certifications, licenses, and experience
               
              - 
                  Easily created custom fields: Employers can create custom fields 
                  to store any information, without any programming experience 
                  required; enables Simply HR to expand to meet the needs of any 
                  small business
              
 
              - 
                  Highly secure storage: Sensitive employee information will 
                  be kept on a tightly monitored, Intel-protected site; 
                  considerably outperforming the standard security options of 
                  file cabinets or unprotected PCs, the choice of most small businesses 
                  today for this type of information
              
 
              - 
                  More than 45 reporting options: Selections include everything 
                  from Ad Hoc and COBRA reports to company phone directories  
                  services intuitive to the small business owners needs 
                  that are not found in traditional spreadsheet programs
              
 
              - 
                  Accessibility: The Internet-based format enables information 
                  to be accessed through any Internet connection and a Web browser, 
                  even from home
              
 
              - 
                  Affordable: The packaged version retails at $49.95 for the 
                  first 4 months usage, then only $1 per employee for each 
                  additional month ($20 minimum per month)
              
 
             
            Throughout Simpatas existence, we have listened closely 
              to countless small business owners from the 5-person shop 
              in Iowa to the quickly growing corporation in California  
              and we have heard their frustrations with traditional administrative 
              tools, said Jeff Simon, Simpata chairman of the board. Simply 
              HR is our direct response to their demands for a cost-effective, 
              intuitive alternative to the basic, lifeless spreadsheets, complex 
              database programs, or the expensive behemoth packages. 
            Simpata president Tim Jenkins attributed the intuitive feel of 
              Simply HR to the companys deep knowledge of the small business 
              sector and the marketing expertise of their partner software developer, 
              Elibrium, a division of ClickAction, Inc. (Nasdaq: CLAC) 
            Simpata was recently named as a Top HR Product of the Year 
              for two simple reasons, Jenkins said. First, we understand 
              what the small business customer needs. Secondly, our team partners 
              with the smartest organizations in the business. This Elibrium partnership 
               just like our recent partnership with the Blue Cross Blue 
              Shield Association  is a testimony to our reliability and 
              our incredible future in 2001. Customers can put great confidence 
              in Simpata and Simply HR. 
            Christina Willett, senior vice president and general manager of 
              Elibrium, said that in the expanding Internet market, many customers 
              still rely on retail stores for product options 
              and education. 
            Our partnership with Simpata allows us to continue to provide 
              small business customers with innovative solutions along with added 
              value at retail that is not available directly from the Web, 
              Willett said. 
            Simply HR is another example of how Simpata continues to 
              deliver innovative and effective 
              HR solutions for the growing small business market. Its this 
              focus and track record that keep 
              us interested in the companys future and why we recently committed 
              additional funding 
              to its success, said Bruce Keller, senior partner with Acacia 
              Venture Partners. 
            Jenkins said Simpata will continue to offer its full-featured solution, 
              SimpataSM, targeted to small and medium-sized companies looking 
              for a complete, 100% Internet Human Resources and Benefits administration 
              solution.  
            ### 
            About Simpata 
              Simpata helps small and medium-sized businesses get and keep control 
              of employee administration by bringing human resources and employee 
              benefits administration together in a 100% Internet solution. Simpata 
              enables employers to conquer their mountain of paperwork 
              by eliminating it via a secure, easy-to-use, employee self-service 
              interface. Simpata has received investment funding from Acacia Venture 
              Partners, Frazier & Company, Intel Capital, NIF Ventures, Red 
              Rock Ventures, Shad Run Investments, and U.S. Bancorp Piper Jaffray 
              Ventures. More information can be found at www.simpata.com. 
            About Elibrium 
              Elibrium, a division of ClickAction Inc. (Nasdaq: CLAC), provides 
              productivity software and services to simplify home and business 
              life. For more than 10 years, businesses have trusted Elibriums 
              leading brand, MySoftware, to help grow their business while saving 
              time and money. Our commitment to empowering small business professionals 
              continues as we expand and enhance our existing services as well 
              as provide a new way to access services on the Web. Elibriums 
              Internet based applications offer the best solutions on the Web 
              by way of a packaged CD-ROM with tutorials, easy set up and exceptional 
              value. Since the introduction of our first title, over 12 million 
              products have been sold. Headquartered in Palo Alto, California, 
              Elibrium sells products and services at over 7,000 locations. For 
              more information visit www.avanquestusa.com. 
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